Hurricane season is still here. You need a plan to protect your connectivity in case a disaster strikes. Here’s the best way to shield your business from the fallout of an unplanned network outage.

How much is your connectivity worth?

Not every business experiences the same financial loss during a network outage. But if your business relies heavily on staying connected for maintaining business continuity, losses could be significant in the event of a serious outage.

Examples of heavily affected industries include:

  • Hospitality
  • Financial services
  • Retail
  • Any business that relies on a point-of-sale (POS) system

Only you know how much your connectivity is worth in real dollar terms, but along with lost sales, it’s important to also account for lost revenue due to lower productivity and damage to brand reputation. Network outages don’t just impact your bottom line. They impact your customers, too.

Two ways to help your business prepare

There are two things you need to do to protect your business. Connect to the most reliable network available and put a backup plan in place.

  1. Buried Fiber vs Aerial – Because fiber optic cables are buried underground, they provide a significantly more resilient network connection compared to aerial cables. In areas where severe weather is common, underground deployments are up to ten times more reliable, protected from wind and even ice damage when buried below the layer where the soil freezes. Connecting to a 100% buried fiber network keeps your business out of harm’s way in all but the most severe scenario, such as a hurricane.
  2. Introducing Conterra Managed Wireless Failover – Conterra is proud to offer a near-immediate backup internet connection as an add-on service for our fiber customers. With Conterra Managed Wireless Failover, disaster recovery is a breeze, keeping your business online with a secondary circuit to back up your fiber internet connection.

How does Managed Wireless Failover work?

Your local Conterra team will install a wireless failover router with a SIM card at your location to provide access to a wireless network. Then, your network will be configured to automatically switch to the wireless backup internet connection in the event of a fiber outage and automatically switch back when your primary connection is back online and stable.

It’s easy. It’s affordable. And internet redundancy keeps your business running no matter what!

Put your backup plan into action today

Think of Conterra Managed Wireless Failover as a technological insurance policy against natural disasters or other network outages. For one flat price every month, with no hidden fees, your business will have access to unlimited wireless data usage to run vital applications, POS systems, and more.

Call 1-888-266-4836 to speak with your local sales representative and add Conterra Managed Wireless Failover to your service plan.